Chipster66

 

The strategic planning career of James S. Edwards, principal, spans more than 30 years. It ranges from Strategic Marketing, Advertising, Market Development, Product Planning and Sales Management for $48 million, $60 million and smaller manufacturing firms to ownership of several service businesses.     Known for honesty and integrity, Mr. Edwards and his close associates design and implement strategic planning

programs focused on increasing profit. Areas of proven expertise include:

 

  • Strategic Planning           • Sales Management

  • Ads & Copy Writing         • Pricing Strategies

  • Distribution Approaches   • Market Research/Analysis

  • Product Development/Introduction & Abandonment  

                  

   Mr. Edwards has authored numerous articles, developed 2 extensive pamphlet series and written brochures and numerous sales training documents. He earned a BME from Illinois Wesleyan University and Masters from Northern Illinois University with post-graduate studies in strategic marketing and product planning. He is a frequent volunteer with organizations that rebuild homes, businesses and lives ravaged by war, hurricane, tornado, flood and other disasters.